Unit 1: The Music Industry
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Major Label Marketing (AO1/AO4)
Intro to music industry
Key Conventions of a Music Video
Job spec
Artist Album Cover (major label marketing research )
Artist Star Persona /How they have Changed Over Time?
Synergy of a Artist Website / Horizontal Integration
What will success look like?
Micro Media: Universal
Indie v Major Label Research
Major Vs Inderpendent essas
Micro Media: Universal
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